UNDER GRAUDATION
Graduated with a degree in Information Technology from Anjalai Ammal Mahalingam Engineering College.
Hello,I'm Lavanya
A creative digital marketer with expertise in SEO, web development, and branding. Specializing in crafting impactful strategies and designs that connect with audiences. With a background in IT and a passion for storytelling, eager to make a difference in the digital space.
About Me
My Story
Passionate digital marketer with an IT background and a creative mindset, I thrive on crafting engaging content, optimizing for search engines, and leveraging online platforms to drive brand growth. Constantly learning and adapting, I’m dedicated to building strong digital presences that resonate with audiences. With a blend of creativity and strategy, I turn ideas into impactful digital experiences that deliver meaningful results.
SKILLS & EXPERTISE
CREATIVE DESIGN
Designing visually appealing content for branding and marketing.
CONTENT SYSTEM MANAGEMENT
Building and managing websites on WordPress.
Email Marketing
Creating effective campaigns to nurture leads and boost engagement.
BRAND & STRATEGY
Developing strong brand identities and strategic marketing plans.
SOCIAL MEDIA MARKETING
Creating impactful campaigns to strengthen brand presence.
MY JOURNEY
“It’s with great enthusiasm that I introduce myself as a passionate newcomer, eager to explore and contribute to exciting opportunities.”
Digital Marketing
- Cultivated a passion for understanding how brands grow and connect with audiences online.
- Joined Web D School to gain in-depth knowledge of digital marketing techniques and strategies.
PROJECTS
Worked on projects, applying skills to create and promote brands using innovative marketing strategies.
Advancing My Expertise
Continuously learning and applying digital marketing skills through various creative tasks and projects.
MY PROJECTS
BRANDING & DECODING
Crafting a unique and compelling brand identity to enhance visibility, recognition, and engagement.
CONTENT STRATEGY & BLOG
Developing and optimizing content to align with audience needs, boost SEO, and drive conversions.
GOOGLE ADS CAMPAIGN
Creating and managing targeted Google Ads campaigns to drive traffic, increase visibility, maximize ROI, and improve performance.
WEBSITE DEVELOPMENT
Creating responsive, SEO-optimized websites using WordPress for easy customization and content management.
SOCIAL MEDIA MARKETING
Leveraging social platforms to create engaging content, build brand awareness, and drive audience interaction.
SEO AUDIT
Conducting a comprehensive analysis of a website’s SEO performance to identify issues and opportunities for improvement.
SEARCH ENGINE OPTIMIZATION
SEO – Researching keywords, optimizing website content, and building backlinks to improve search rankings.
EMAIL MARKETING
Crafting targeted email campaigns to engage audiences, nurture leads, drive conversions, and build loyalty.
NEW PROJECT UPDATE
Designing eco-friendly, stylish bags made from sustainable, recycled materials – currently in progress.
